Brotherhood

Building audiences on the ground for independent film…

Film Social Media

Bringing new ‘360’ digital strategies to the Film & TV industry

Navada partnered on one of the UK’s most successful independent movies ‘Brotherhood’ to help build a huge digital fanbase.

The landscape of Film & TV is changing and we are working with several production companies, Broadcasters and Networks to develop new ways to engage and empower audiences. For the release of ‘Brotherhood’ we developed a range of digital content such as mash ups, behind the scenes, live interactive, influencer channels and user-generated content from the street to help build the digital brand.

We reached hundreds of thousands of young people in the UK market who wanted to become part of the story of Brotherhood, whether it was participating in twitter live chats, telling their stories in London studios of their own ‘Brotherhood for real’ or simply enjoying short-form mash up content and trailer pieces spread across social media.

We reached hundreds of thousands of young people in the UK market who wanted to become part of the story of Brotherhood

Who should care?

Film and TV producers, broadcasters and studios who have realised that linear approaches to their projects are out of touch and out of time.

LET'S WORK TOGETHER...